Associate - Cat Marketing

Skills this role screens for

About the role

Myntra is hiring for the role of Associate - Cat Marketing!

The work

Responsibility

Salary Link - https://www.glassdoor.co.in/Salary/Myntra-Associate-Salaries-E508705_D_KO7,16.htm

• Conduct market research to understand consumer behavior and preferences related to category products.
• Develop and implement marketing strategies to promote cat-related strategic growth levers effectively.
• Create engaging content for marketing materials such as brochures, cheat sheets for sale events, websites, and social media platforms.
• Collaborate with design and creative teams to develop visually appealing marketing campaigns.
• Analyze and interpret marketing data to measure the effectiveness of campaigns and make data-driven decisions.
• Monitor and track competitors' marketing activities to stay ahead in the market.
• Coordinate with buy teams to align marketing efforts with sales objectives and targets.
• Stay updated on industry trends and best practices in cat marketing to incorporate innovative ideas into marketing campaigns.
• Work closely with product development teams to ensure marketing strategies align with product features and benefits.

Who they want

Requirements

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1 to 3 years of experience in marketing, brand management, or category marketing.

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Strong understanding of digital marketing, social media campaigns, influencer marketing, and brand strategy.

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Proficiency in market research, competitor analysis, and data driven decision making.

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