Social Media Content Producer and Creator

Skills this role screens for

About the role

Nearestate is hiring for the role of Social Media Content Producer and Creator!

The company

About the Company

Nearestate is a proptech platform helping people discover and engage with real estate opportunities through a digital-first experience. We are looking for a Social Media Content Producer and Creator to build the brand presence of nearestate.in and create engaging property-focused content for digital audiences.

The work

Responsibilities

• Plan and produce social media content for Nearestate across relevant platforms, including reels, posts, stories, short-form videos, and property features.
• Visit properties and capture high-quality 360° visual content that gives prospective buyers and tenants an immersive view of spaces, layouts, amenities, and surroundings.
• Coordinate property shoots from pre-production through delivery, including planning shot lists, arranging access, checking on-site presentation, and ensuring complete coverage.
• Work with RealView 360 and BuildView workflows to create, organize, review, and publish immersive property experiences and supporting social content.
• Turn property details, real estate insights, and product capabilities into clear, compelling, and visually engaging narratives.
• Write captions, scripts, descriptions, and campaign copy while maintaining a consistent and credible brand voice.
• Manage content calendars, publishing schedules, and coordination with internal marketing, product, and business teams.
• Track content performance, audience behaviour, and campaign results, using insights to improve reach, engagement, and property discovery.
• Stay informed about social media trends, creator formats, video techniques, and emerging real estate technology.

Who they want

Requirements

This is a full-time, in-office opportunity based in Hyderabad, offering annual compensation of ₹4–7 LPA.

• Two years of relevant experience in social media content production, digital content, marketing, video production, or a related field.
• Hands-on experience creating and editing videos, reels, photographs, graphics, and other social-first assets.
• Strong visual storytelling skills and the ability to present properties in an attractive, accurate, and engaging manner.
• Comfort working on location at properties and managing shoots independently.
• Interest in 360° media, immersive visual experiences, proptech, real estate, or digital products.
• Ability to work with structured content workflows such as RealView 360 and BuildView, or learn them quickly.
• Excellent writing, communication, organization, and execution skills.
• A portfolio of social media, video, property, lifestyle, or related content is preferred.